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Delivering Exceptional Marketing Outcomes with a Focus on Results
Drive Real Marketing Results. Without the Overhead. We deliver measurable marketing outcomes through our experienced team of operational marketing experts. Get the fractional expertise you need, when you need it, with flexible and scalable solutions. Because results matter.
​Welcome to Marketing Outcomes: Your Partner in Measurable Growth.
We provide top-tier operational marketing experts to ambitious businesses, delivering results-driven fractional management. If you're a CEO, CMO, or leader seeking to boost ROI, fill expertise gaps, or drive key initiatives, let's talk. Because results matter- schedule a call now
Who we work with
Ambitious Businesses, Flexible Solutions. We partner with diverse B2B and B2C clients, all seeking measurable results.
Led by Brian Hardie, we match our expert team to your specific needs, ensuring a strong cultural fit and an absolute focus on outcomes. We offer flexible, on-site or hybrid engagement, with Brian's oversight guaranteeing consistent quality.
We deliver impactful outcomes, because results matter.
How we work
Your Marketing Challenges Solved: Our Approach.
We understand the hurdles businesses face – from resource gaps and lead generation issues to stalled projects. That's where we come in. Our "Modus Operandi" (MO) is simple: provide objective, expert analysis and actionable solutions to drive your marketing success.
Brian Hardie, our CEO, offers a no-obligation conversation to pinpoint your challenges and provide pragmatic solutions, even if they lie beyond our services. If you need expert operational marketing support to accelerate growth, our team is ready. We deliver measurable, focused, and flexible solutions, offering outstanding value.
Discover the difference. Because results matter
- Flexible approach
- Outstanding value
- Always focused on results
- Because results matter!
Why us​
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Flexible Solutions
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Outstanding Value
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Relentless Focus on Results
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Your Partner in Marketing Success. Our team of operational marketing experts delivers tangible outcomes and sustainable solutions. We provide the right experience, flexibility, and clarity to ensure your marketing plans drive business growth.
With our fractional model, you get the expertise you need, without unnecessary overhead. Discover how Marketing Outcomes can transform your marketing execution.
Because results matter.
Why
Our Story
Bridging the Execution Gap: The Marketing Outcomes Story.
After a successful corporate career, Brian Hardie identified a a common and critical issue: exceptional operational marketing. He witnessed first-hand how even strong strategies falter without effective execution. That's why he founded Marketing Outcomes.
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We provide fractional marketing experts focused on delivering results, not just plans. We value process, but prioritise delivery. If you're ready for fractional marketing experts focused on outcomes, let's connect.
Our team
Join Our Team: Flexible Marketing Roles.
We're expanding our network of operational marketing experts. Due to high demand, we're seeking experienced professionals for diverse fractional and part-time roles. If you're looking for flexibility and the opportunity to work with ambitious businesses, we want to hear from you.
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Current Opportunities Include:
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Marketing Managers: Lead strategic execution and deliver measurable outcomes.
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Social Media Managers: Develop and implement impactful social media strategies.
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Heads of Marketing: Provide senior-level leadership and drive marketing initiatives.
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And more (Project Managers, Product Managers, CRM Specialists, etc.)
Key Benefits:
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Flexible on-site/hybrid work arrangements.
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Opportunity to work with diverse clients.
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Focus on delivering tangible results.
Explore our open roles and let's discuss how you can join our team.
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We are called Marketing Outcomes for a reason – because results matters
Brian Hardie
CEO and Founder, Growth Generator
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Head of Marketing
Could this be you?
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Marketing Manager
Could this be you?
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CRM Specialist
Could this be you?
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Tech and digital lead
Could this be you?
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Head of Marketing
Could this be you?
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Roles in demand
We are always open to more great operational marketing experts joining the team. Roles are as varied as our clients and your skills and experience.
Due to demand we are always looking for expert Marketers, with the right experience and now seeking a fractional or part-time role that fits with their lifestyle.
As an indication, clients are considering roles that are relevant to Marketing Managers, Social Media Managers, Project Managers, Heads of Marketing, Product Managers, Brand Managers, Customer Insight, Communications, Ecommerce, Digital Transformation, Projects, and many more.
Please review these example job roles for inspiration – and if this appeals, lets chat.​​
Marketing Managers
You would most likely be working on-site at the client’s business at least one day a week with the flexibility to provide hybrid support at other times as required. This role suits capable, confident individuals who are comfortable working independently and ability to multi-task – but always focused on delivering outcomes. You’ll have strong communication skills and able to show their leadership team how effective marketing can deliver outcomes for their business. You will have at least 8 years of relevant marketing experience to provide instant confidence that your plan and strategies will work for them. Execution of the plan follows using existing, your own or our Black Book of Marketing Outcomes approved suppliers.
Social Media Managers
We are always looking for experienced, expert Social Media Managers, seeking a part-time or fractional role that fits with their lifestyle. Our ways of working (MO) provides ambitious businesses with expert  Social Media Managers. Working largely on-site, you assume responsibility for creating and executing their social media strategy. Demand is high for this role so you could soon have a few clients spread across your working week. In return, we expect a strong desire to deliver value and the outcomes the business needs and a level of expertise that the business is probably missing in-house. The time demand is usually at least 20 hours per month (but can be more on occasion) and you would have the responsibility to do so combining on-site with some virtual working
Head of Marketing
We are always looking for experienced Heads of Marketing level experts across multiple sectors that are looking to complement or replace current client work. As a Head of Marketing you’ll assume leadership responsibility for a team of less experienced marketers within larger business or fill key gaps in their resource challenges. Whether it’s stalled projects, new initiatives, maternity leave, or extra support, the client (usually a CMO) will expect you to focus on defined areas with clear outcomes attached. Often these assignments tend to be short term in nature and have clear, concise objectives and scope. You would work likely be hybrid in style and with a portion of your time on-site as agreed. Acting as a senior expert of the client’s team during your assignment, you will have a proven ability to add value fast and ensure outcomes are delivered. This is a more senior role and is paid accordingly. We expect at least 10 years’ experience and would suit a person able to establish strong client relationships and credibility across various functions. Prior roles would include senior marketing positions in a larger corporate organisation with certain structures, larger teams and expectations. An ability to prioritise, meet challenging deadlines and balance conflicting needs is likely to be appreciated! Resilience, learning fast, stakeholder expectation management are strong qualities and allow you to draw upon extended experience and success in prior roles. Our clients are likely larger in size and already have an internal marketing team(s). They could be B2B or B2C, public or private sector and support the CMO / leadership team deliver key projects on time and ensure everything runs smoothly. At this senior level of Head of Marketing, you will take responsibility for developing and executing a defined area and objective deploying your skills and experience to deliver desired outcomes. As ever, we carefully match the senior marketing expert with the client and support you deliver the right outcomes in an enjoyable and mutually rewarding way – Because results matter
Resources
We are building up new resources every week. For now, we have curated some relevant examples drawn from our recent experience.
AI- Friend or foe?​
AI is rapidly transforming the marketing landscape, presenting both incredible opportunities and significant challenges. As #MMCLearning highlighted in their latest session, inaction is not an option. Marketing leaders must embrace AI to maximise business impact. Here's a thought starter for some actions you may like to do for your business: Analyse your team's AI capabilities: Pinpoint strengths, weaknesses, and areas for development. Decide how and where best to integrate AI strategically: Develop a plan to select the right AI tools to achieve specific marketing objectives. Empower your team with AI skills: Invest in training and development to create AI-ready professionals. Foster a culture of AI innovation: Encourage experimentation and continuous learning to drive better results. The future of marketing is AI-driven. By acting now, you can position your team for success. If this prompt holds relevance, click here Fractional marketing experts ready to go – #Becauseresultsmatter.
Brrr, there's gold in the cold
A few years back I wrote a piece on reactivating 'cold' leads. And now having emerged from a cold spell, I thought it was time to revisit. So, if your business is considering where else to look for some fresh new opportunities, why not start contacting some old ones! As long as you parted on good terms, your long lost and nearly forgotten contacts might be pleased to hear from you? The link to the original piece is here and is worth a short detour. ​ If this strikes a chord let us know #becauseresultsmatter
Gordon Hall,
Vistage Chair
Brian wears his ‘relentlessly helpful’ badge well. I am glad to have him in my network. He is incredibly helpful and if he is not able to support you, he will know someone who can. Very professional, and always with a positive smile on his face.
Mark Peacock,
Global Pricing Leader
Brian is a great marketer and an amazing networker. He can bring people together from an amazing ecosystem. Brian has helped me to connect with many different businesses and grown my business as a result. He is a guy well worth knowing!
Rich Waller
Transformation Director
Brian is professional, focussed and highly results-driven whilst managing to retain a very people and team-focussed approach. Brian has a natural ability to gauge people's drive and ability in a very short space of time and will work
tirelessly to ensure individuals achieve their full potential.​